Wednesday, August 10, 2016

Want to Attract More Readers? Try Listening to Them!

The relationship between bloggers and their readers is in a period of manifest change. Do you have a loyal audience or are you depending on traffic arriving via Google or Bing? When they're on your site do they stay or bounce away? Readers are your most prized asset!

Make your content unique, insightful and rewarding - addictive - so that it turns chance visitors into regular readers. Spend time researching and promoting your work. Don't be one of those bloggers who ignore reader concerns. If someone takes the time to leave a comment or seeks you out via your 'about' page (every blog should have a way readers can contact the author) you can bet that if you tactfully engage with that individual, you will have a reader/friend/follower for life! Take it a step further: What do they like about what I do and how I do it? What do they want done differently? What do they turn to other blogs for?

Younger readers yearn for a dynamic relationship with the writer that feels more like a conversation than a "take it or leave it" one-sided point-of-view. Float and be flexible!

Read full history - Want to Attract More Readers? Try Listening to Them!

Tuesday, January 5, 2016

How to Build a Social Media Calendar


A solid social media calendar tells you what’s coming up, which events are important, and what to expect from past months and years. These pieces of information ensure that when unexpected circumstances pop up, you’re never unprepared.

Download the guide to learn:
  • A step-by-step process for planning your calendar
  • How to research external events to include in your calendar
  • A sample 2016 social media calendar

Read full history - How to Build a Social Media Calendar

The 15 Commandments of Blogging

Ask yourself: WHAT SETS MY BLOG APART FROM MILLIONS OF OTHERS? Hold that thought. Come up with anything good? CLICK HERE! THIS IS HOW YOU DO IT!

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